This training is designed for professionals seeking to leverage AI tools to enhance their marketing strategies. It covers content marketing, email marketing, landing pages, and data analytics, providing in-depth understanding and practical skills.
Training -AI-Enhanced Digital Marketing Strategy
Description de la formation
Objectifs de la formation
Understand the applications of AI in marketing strategies.
Master AI tools to optimize marketing processes.
Increase productivity and efficiency through automation and advanced analytics.
Le programme de la formation
First Part: Content Marketing
- Introduction to the basics of AI in content marketing.
- Exploring AI tools to generate engaging social media content.
- Developing skills to build your personal brand with high-quality content.
Second Part: Email Marketing
- Segmenting your audience with AI.
- Exploring AI-driven email automation strategies.
- Creating personalized email content with AI.
Third Part: Landing Pages
- Utilizing AI tools for landing page design.
- AI-powered content optimization techniques.
- Implementing AI-based A/B testing to improve conversion rates.
Fourth Part: Data Analytics
- Collecting and preparing data for AI analysis.
- Exploring AI tools for marketing data analytics.
- Identifying actionable insights from data using AI.
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